Category Digital Marketing

In-depth tutorials on SEO, social media marketing, content marketing, email marketing, and online growth techniques.

Defining Google’s MUM Technology

Google MUM

Mammoth search engine Google is always looking for new ways to make an impact on the user experience and improve their technology and algorithms to make searches more seamless and rewarding as ever. Personalisation is the name of the game…

Why SEO is Important for Brand Awareness

Why SEO is Important

SEO and brand awareness are inextricably linked because you can’t have one without the other. Of course, SEO uses a lot of tools and techniques but understanding how search engines work is the most important factor in maximizing your brand’s…