Anil Kondla
Last Updated on July 9, 2024 by Team Experts
Animation is a remarkably adaptable medium that is widely used in a variety of contexts today. However, because of its unique ability to communicate messages highly memorable manner, the the animation is also a highly effective tool in marketing, advertising, and even education. In today’s business world, the animation is also critical. It is frequently used in advertising to pique the audience’s interest. It is an effective tool for engaging the audience and communicating information quickly and effectively. Businesses can also foster positive relationships with their target audiences and customers by employing likable characters. But this is not something that anyone can do. This is why hiring an animated video production service provider like Simply Explainer is a must.
During the animated video production process, the first focus is on one thing – First impressions. First impressions are crucial, especially in today’s world where everything happens quickly, and the average person’s attention span is shrinking.
A 2D or 3D animated video is your best tool for making an excellent first and lasting impression. They are the most effective means of introduction because they quickly capture your audience’s attention while delivering your message in a fun, engaging, and informative manner.
2D and 3D animated videos are an excellent way to promote any business. Here are a few reasons why your company requires 2D and 3D animated videos:
Engaging Content
Viewers retain 60% more information when watching 2D or 3D animated videos than when looking at images among the the black and white text. When compared to other marketing videos, 2D and 3D animated videos have a higher click-through rate.
2D and 3D animated videos can be a valuable asset to your company by allowing large amounts of information to be viewed and retained in a short period. They maintain the user’s interest and focus. So put, if you want to make your company memorable and stand out for the customers, show your audience 2D and 3D animated videos.
Attention-Grabbing
According to recent studies, online viewers have a 9-second attention span! And that’s only if they come across something interesting enough to pause and look more closely. In addition, social media users despise scrolling down page lengths and getting lost in the text; they want information delivered quickly and excitingly.
Consider how you scroll through your Facebook or Instagram feeds, scanning what your hundreds of friends find essential at the time. What are the chances that you’d pause and click to watch something? Because you became engrossed in a story, your attention span increased from 9 seconds to approximately 90 seconds.
Isn’t it simple and perfect? But its execution is critical. Not every animated video production animated video production service can do that but Simply Explainer.
Extended Reach
Most marketers fantasize about creating something that goes viral and is shared thousands of times across the internet. But, unfortunately, 2D and 3D animated videos are straightforward to share and frequently go viral.
Nobody wants to send an entire website, just a boring URL that leads to a simple front page, but 2D or a a 3D animated video is exciting, has eye-catching content, and is always entertaining.
Can Be Easily Distributed
The distribution of 2D and 3D animated videos is effortless. You can distribute your video to as many platforms as you want. You can include it in emails, attach it to newsletters, or share the YouTube link. Every hour of every day, your video can reach the entire world and work its magic; the whole world becomes your audience.
An Effective Sales Tool
2D and 3D animated videos are highly effective marketing tools. For starters, prospects can view them at any time of day or night. When the product is posted on your website or social channel, it has the potential to attract customers 24 hours a day, seven days a week. This outperforms any traditional form of marketing by a wide margin.
Possibilities Are Endless.
Your animated characters can fly, transform into anything, and do whatever you want. This gives you the freedom to create whatever kind of story you want or need. As a result, 2D and 3D animated video productions are infinitely imaginative and versatile.
Can Make Your Company Stand Out
Let people know if your company is the best, whether it makes the best products or provides the best services. Make yourself stand out from the crowd! When you use 2D or 3D animated videos for business, you can express your company’s distinct personality.
You provide entertainment while your competitors provide boring pages of text. And the best part about a 2D or 3D animated video is that anyone can easily understand and enjoy it regardless of their background.
Emotional Bonding
Your target audience is made up of people who have feelings and emotions. They respond to something to which they can relate and connect. So first, create a 2D or 3D animated video that is tailored to your target audience. Then, address them with an exciting scenario and show how your product or service can help them, whether business people, teachers, doctors, or children.
Simple to Remember
We don’t have to be aware that we’re learning something when watching a 2D or 3D animated video. The information is delivered in a fun and exciting package that piques your prospects’ interest and keeps them watching the video until the end.
Interesting drawings, exciting stories, relatable characters, and a relevant subject are the ingredients for good entertainment. When people are having fun, they absorb information more quickly and deeply. This is why animated videos in 2D and 3D are such an effective learning tool.
Attracts mobile users
When it comes to video engagement, mobile users consistently outperform desktop users. On average, iPhone users watch 2.4 minutes of video, while Android users are even more engaged, devoting 3 minutes of their time to watching a video.
Enhances Your SEO
2D and 3D animated videos can significantly improve your SEO for the keywords that your company targets. With YouTube officially listed as the world’s second-largest search engine, it’s easy to see how this could happen.
For specific keywords, many videos appear at the top of search results. Remember that having a YouTube channel for your company is essential. Simply Explainer’s animated video production process makes sure that your videos are highly optimized on YouTube. You can find that out once you get onboard.
Boost Conversion Rates
According to studies, video presentations convert at a much higher rate than other types of marketing. One of the primary reasons for this is that 2D and 3D animated videos are simple to understand (quick and to the point), entertaining, and concise.
With your target customer in mind, you can create videos tailored to their wants and needs. With compelling animated explainer videos, your conversion rates can skyrocket.
Will the Current Trend Last?
2D and 3D animated videos are all over the Internet, and as business owners discover their limitless potential, animated videos are quickly becoming a standard form of modern communication. Similarly, animated video productions are quickly becoming an industry now., and Simply Explainer is the leader of that industry.
Almost all studies show that business owners and marketers all over the world intend to incorporate more video into their sales campaigns in the coming years. Follow the trend and exploit this opportunity to experience instant business growth, with Simply Explainer. Schedule an appointment to get started.
Read also: 10 Reasons To Use Filmora As A Video Editor
