E-commerce has come a long way over the last decade. The era of digital transformation has compelled every business out there to offer improved personalization to their customers if they want to first, acquire, and then, retain them. To stay a step ahead of competition, it is vital that these businesses upgrade their portals with the changing trends and customer expectations.
The foremost thing on the list of essentials when running an e-commerce portal is a connected database that is sizable and well-organized. And for that, you need the best instruments and knowledgeable experts. Well, you’d be happy to know that a PHP development expert can solve this for you.
Wondering why PHP is your best bet in a world where new technologies are emerging every day? We answer that as you read further.
Let us get started with a basic introduction to PHP
For the unversed, PHP (Hypertext Preprocessor) is one of the most highly scalable and widely adopted coding languages worldwide. Since it is a server-side scripting language, PHP applications run on web servers instead of web browsers. Over the years, the popularity and demand for PHP development services has only multiplied.
We have listed the factors that make PHP a desirable language for web development below.
Seamless Compatibility and Integration
PHP is highly compatible with a plethora of operating systems, such as Solaris, LINUX, and UNIX. When working with PHP, you do not have to spend time, money, and effort on developing software from scratch. In addition to that, PHP is also compatible with various web servers like IIS and Apache among others.
Optimum Security
PHP eCommerce ensures that all the important information exchanged during transactions handled by online retailers is kept confidential. Most PHP frameworks come with built-in security features that make it easy to handle and keep all kinds of transactional data gathered from multiple devices secured and protected.
Community Support
For someone just getting started with PHP development, fortunately, there is a huge development community where IT leaders, programmers, and PHP developers from across the globe come together to discuss and exchange experiences related to PHP extensions, algorithms, coding, logics, and more. The community can also be considered a reliable channel for staying updated on the latest advancements in the domain. They also support budding developers by solving their queries and working together on complex tasks.
Gain Analytics
Certain PHP frameworks also include a sales analytics tool that enables online retailers to understand customer preferences, identify profitable strategies, and determine what contributes most to growth and sales volume. By analyzing sales data, retailers can make informed decisions about merchandising, ultimately increasing profits for their eCommerce store.
Performance Efficiency
If you have a skilled team of developers, it won’t take much to create numerous web pages for a large application in a short duration. And for this reason alone, it is the top choice for most developers.
Cost-effectiveness
Since PHP is an open-source language, it is free to use. You don’t have to spend any money buying a license and the best part is it operates efficiently with all kinds of databases including MySQL, PostgreSQL, and Apache. You can use the money saved on development costs for other endeavors.
Framework Availability
Considering the fact that PHP is a widely adopted programming language that has been around for quite some time, you will always find a framework that suits your development task well.
Some of the frameworks that you can work with for code reuse, session management, and the like are Symphony, Zend, Slim, CakePHP, and more.
Flexibility
Because PHP is open source, you can use any text editor for writing code. It works seamlessly with various platforms.
What’s more? According to a Researchgate study, 79.2% of all websites rely on PHP, and this fact is testimony to the popularity of this programming language.
You don’t want to think twice when selecting PHP web development for your eCommerce portal. It makes it easy to create responsive designs for eCommerce, allows you to add fixed headers, and is incredibly easy to understand and operate.
The Final Note
In today’s modern era, PHP has become a widely used programming language in the IT industry for developing Ecommerce websites. It is known for its flexibility and scalability, making it a top choice for businesses of all sizes. PHP frameworks have become popular for Ecommerce development as they come equipped with all the necessary features and functionalities to create a complete Ecommerce solution. This includes shopping cart development, easy checkout, POS, social channel integration, and admin tools.
Most leading web and mobile app development service providers these days specialize in eCommerce development. They understand the importance of creating a comprehensive solution that meets your requirements. Find yourself a team that works closely with you to ensure that your eCommerce website is functional, user-friendly, and visually appealing.
All the best!
